What began as a small arts and entertainment company in 2013, World Records has evolved into a multi-faceted brand offering a wide variety of goods and services.

Established as a recording label in 2014 near the city of South Lake Tahoe, CA, World Records quickly took root in more than just music production.

We began by offering services such as music and business promotion, weekly movie presentations, and cartoon comic strips. In 2015 World Records gained national attention when we were asked to interview hall of fame musicians who were touring the area for upcoming shows. We then created a daughter company to deal directly with anything related to music promotion called, The Valley Sound®, which helped broaden the scope of the goods and services that World Records could offer.

After two years in the Lake Tahoe area, World Records relocated to the city of Seattle, WA. The company continued to operate similarly to the way it had previously for roughly a year, but soon faced a hard truth. The brand had broadened so much that its diverse and various outlets for services rarely saw profit.

In late 2018, it hit a peak when it could no longer sustain itself financially. But luckily the business had a strong enough following that merchandise began to sell. After adding several more trademarks to the list, we decided to grow the merchandise and for the first time began to see profit. A new business model was coming to light.

With the simplistic logo of a world in a circle and the trademarked slogan, It’s Your World, we began to sell a plethora of new products while still offering our original services. First came backpacks, then clothing, outdoors equipment, purses, sunglasses, hats and a newly designed responsive website dedicated to the musical branch of the company.

It was clear that this was the correct route for the company to take, yet there was still something more that needed change.

Partly due to the market in the city of Seattle, WA, and partly due to the company rooted in the arts and entertainment business, products sourced from unknown origins attracted unsatisfactory attention. The merchandising of the company had succeeded, but we needed to secure the success continued throughout the future.

Recent investments such as a 3D printers, engraving machines, cutting machines, sewing machines, and more, kick-started what is set to be the future of the company.

Since mid-2021, any product that can be made in-house is being made in-house, and comes with custom options for people to personalize their product. With this model we look forward to not only making known products, but also developing patented and innovative products that are sold only within our stores. We are also in the process of creating a new branch and dedicated website for artists and painters, along with a new literature and e-books branch.

From tailoring a product to a person’s specific needs, to donating a portion of each purchase to charity, and introducing new and innovative products, we stand by our mission and our slogan.

 At World Records, It’s Your World.